Before creating a CrowdRaiser on GiveNow, consider the following questions to help you plan an effective fundraising campaign:
- What am I (or we) fundraising for?
- Do I have a target amount in mind?
- Do I have a clear 'ask' for this fundraising cause: a target, a pitch, and images?
- If I am fundraising as part of a group or school, who is going to have a unique CrowdRaiser page: each person, each class, or each family?
- Are there privacy concerns that need to be considered for any minors included in the fundraising?
- Should we consider having a few community personalities championing the campaign? Should we get their pages created first to build momentum?
- Will the individuals be creating their own content? If so, how do we encourage and manage this process?
- Do we have a campaign plan?
- Start date.
- End date.
- Milestones.
- An event to launch or close the campaign.
- A person who can monitor progress, motivate participants, and thank donors and stakeholders.
Once you have considered these questions, see How do I create a CrowdRaiser to fundraise for an organisation?